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The Ipkat Is Back

has safely returned from the INTA - WIPO 2003 Worldwide Forum on Trademark Protection inward Geneva together with volition convey you lot farther details of the mo twenty-four hours of the conference forthwith.

See what the IPKat brought dorsum from his catch here
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But Volition They Accept 10 Light-Green Bottles?

Ananova reports that Coca Cola is to function inwards the online music business. Next calendar month it volition launch mycokemusic.com with 250,000 tracks from 8,500 artists, though details of who the performers volition hold upwardly convey non been released. This comes hot on the heels of the tidings final calendar week that Coke is to sponsor the U.K. singles in addition to album charts. Said the Coca-Cola marketing director: “Consumers convey told us that downloading music is confusing in addition to complicated in addition to what they desire is an easy, simple-to-use downloadable service from a trusted brand.” is interested to run into whether a reputation in addition to trust that has been built upwardly inwards a build in addition to a merchandise score used on soft drinks volition transfer successfully to something every bit hi-tech every bit music downloads. He tin foresee though that the icon that has been built upwardly simply about Coke the drinkable could atomic ...
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Hot Off The Press

The August/September 2004 final result of Legalease's bimonthly Advertising, Marketing & Branding Law Journal contains only about highly attractive together with relevant content. Features inward this final result include * "Copyright -- No Laughing Matter" past times prize-winning essayist Timothy Pinto (Taylor Wessing), on the set of parodies nether copyright law; * "Infringement -- Divine Inspiration" past times Andy Korman (Hammonds), on ways of ambush marketing ("Shame" says the IPKat); * Internet -- All Keyed Up" past times Christopher Kelly (Wiley, Rein & Fielding) on recent illustration constabulary on the role of keywords inward cyberspace advertising; * "EU regulations -- that's together with thus unfair" past times Phil Murphy of the Advertising Association, on developments relating to the Unfair Commercial Practices Directive.
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Something To Read This Weekend

July-August Copyright World The electrical flow termination of Informa's colourful Copyright World has only reached the IPKat. The comprehend story is Google v Rest of the World - at least, it must experience that means to the giant moneymaker every bit it seeks to induce got on a vast array of vested interests inwards mature markets as well as technologies amongst its controversial Library Project. bets that this topic volition attain saturation point, replacing fifty-fifty P2P filesharing every bit the boringly predictable PhD thesis topic that all candidates desire to write. Full listing of contents here . Merpel's Must-Read : "Into the Honey Trap?", where the Copyright Terminator meets Winnie the Pooh. July-August MIP The July-August termination of Euromoney's Managing Intellectual Property lists the 50 close influential IP personalities of the year. Alas, afterwards the excitement of making the listing concluding fourth dimension round, the IPKat has been ...
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