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Disaster Formula For Build Owners

Formula One: a serious illustration of overdoing the branding?

It seems to the IPKat that the recent Formula One debacle over Michelin tyre failures is a build owner's nightmare. First, Michelin seems to lead keep bought itself a whole barrelful of bad publicity next the highly publicised inability of its tyres to reckon the exacting specifications of that company's Formula One customers. Second, Formula One's ain reputation for providing spectacular amusement has taken a heavy hammering. Then at that spot are the businesses whose largesse results inward the costumes together with equipment of the competing teams existence smothered inward logos -- all of whom are losing out on valuable media exposure.

Bibendum: should last rubber plenty inward the tedious lane ...

Merpel says, "haven't you lot forgotten the wretched consumer, whose spending fuels the whole extravaganza?"

How to dispose of unwanted tyres here, here and here

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